This past Thursday night, while unconfirmed reports spread regarding an incident at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her network’s 9pm newscast.
Although it is by no means a perfect news source, her words seemed accurate to many. It remains one of the broadcasters where you can find fact-based and largely trustworthy reporting – especially during crises such as the one developing close to a New Hampshire storage facility.
A Precarious State Amid a Corporate Struggle
However the news network, now four and a half decades old, finds itself in a vulnerable position as two giant media empires compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a high-risk game of business acquisition, not as a question of what serves the information-seeking public.
“This represents another instance of the fundamental flaws with roots in decades of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.
“It gets presented as a corporate drama with key players as the central actors, but there is hardly any discussion of the public interest,” Pickard added.
The Additional Element: The Former President
This situation is made more complex by Donald Trump’s views about a network he has consistently labeled as perhaps his main “fake news” foe.
Remember the chants of “CNN sucks!” at the president’s rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will insulate him from criticism and scrutiny. That is one reason why he appears to favor Paramount Skydance, which has made a hostile bid.
There is a basis to like that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that storied news network.
A Future of Continued Turmoil
It is important to note, if Netflix is successful, CNN and other cable outlets would first be spun off into a independent unit. This might be a relief to many at the network, but it’s not exactly a safe harbor. That arrangement could set up CNN for a future sale. There is no finish line.
If you ask Timothy Wu, a great deal of this is illegal, anyway. The well-known analyst of big tech’s dominance stated that competition laws should prohibit both deals.
“Both acquisition attempts would be bad for the country, and both should be challenged by anti-trust authorities,” Wu stated.
The Fundamental Issue and a Potential Solution
No matter the outcome with this particular battle, the bigger problem persists.
“What we have now is a highly anti-democratic system, but we shouldn’t give in to learned helplessness,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can fix it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Change is a distant prospect now, but that is not to say it will not happen in the future.
Policies that support independent news organizations, reinforce local journalism, subsidize public media, and prevent the concentration of media power in too few hands are not only possible – they are necessary for a functioning democracy.
In the world of media ownership, size does not equal quality. And news organizations including CNN cannot be tools in the most recent acquisition battle.